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抖音小店入駐教程

  一、訪問入駐后臺 使用電腦瀏覽器打開小店入駐后臺,選擇【抖音號登陸】,【重要,一定要登錄自己的抖音號,才能把店鋪和抖音號綁定在一起】

  建議請使用谷歌瀏覽器訪問小店相關后臺 pc端訪問地址:https://fxg.jinritemai.com

  2020.04.01抖音小店已經取消淘寶入駐渠道,2020取消綁定抖音必需要30萬粉絲,(0粉絲就可開店)注冊小店需要商標、品牌授權等資質

  如自己如法入駐需要協助辦理抖音小店入駐可以添加下方我們合作的運營人員進行小店入駐!

  抖音小店代入駐,通過后再付款,免費咨詢微信:douyin508

  二、根據你的實際情況選擇【個人入駐】 或者 【企業入駐】

  【新版】小店個體工商戶商家入駐指引(2020-04-06 )點擊文字即可查看入駐指引。

  小店渠道管理(渠道號綁定)操作指南!點擊文字即可查看渠道號操作指引。

  【新版】抖音小店企業商家入駐指引(2020-04-07 )點擊文字即可查看企業入駐操作指引。

  1.進入個人入駐頁面之后,先填寫個人身份信息部分。請根據自己的實際情況填寫相關身份信息,不要出現虛假信息,銀行信息請反復核對是否無誤,以免造成不必要的經濟損失。證件照需要清晰,分辨率支持識別到有效的個人信息。

  2.店鋪信息

  個人信息正確填寫后,進入店鋪信息。

  選擇主營類目:請根據實際經營類目【主營類目】,最多三個(注意 不要只選“其他”類目)。后續請盡量在經營范圍內上線商品,目前超出范圍的商品暫時沒有特殊處罰。

  如選擇特殊主營類目,需要在其他信息里提交相關資質,具體規則請閱讀:

  【小店特殊類目商家資質要求】店鋪名稱:

  店鋪名稱建議選擇和抖音號相同的名字命名,方便粉絲識別傳播。未經授權,請不要在小店店鋪名稱命名中使用旗艦店、官方店、專賣店、專營店、直營店、授權店等字眼。

  具體規則請閱讀【小店店鋪命名規范】

  店鋪logo:請按照要求上傳一張1:1的店鋪logo圖。圖片最好帶有明顯的識別度,可以考慮使用頭條號頭像做店鋪logo。 其他信息:請務必在此處上傳營業執照,執照法人需要與入駐人保持一致,且經營范圍包含所選的主營類目。如有第三方店鋪,可在此處填寫店鋪鏈接,不做強制要求。

  三、等待審核點擊【提交審核】后,請耐心等待。

  我們會在第一時間幫您完成入駐審核,您可通過登錄小店后臺持續關注審核狀態。

  四、常見問題

  Q:小店是什么?

  A:小店是為自媒體作者提供的電商變現工具,幫助自媒體作者拓寬內容變現渠道,提升流量的價值。

  Q:小店的優勢是什么?

  A:店鋪開通后,可以在您的頭條號、抖音、火山個人主頁展示您的專屬的店鋪頁面,商品可通過微頭條、視頻、文章等多種方式進行展示曝光。粉絲可以在今日頭條、西瓜視頻、火山、抖音app內進行內容獲取、商品購買,購買用戶可以直接轉化成為粉絲,幫作者形成完整的流量閉環。

  Q:抖音小店的呈現形式是什么?

  A:小店在抖音站內暫時沒有聚合頁,需要通過 櫥窗——電商工具箱——商品櫥窗管理——添加商品 的路徑,添加抖音小店商品的形式呈現在櫥窗中。小店商品可以添加在櫥窗或者視頻中。如圖

  Q:抖音小店和淘寶店的區別?

  A:抖音小店是抖音內部的電商變現工具,可以在抖音內部完成交易,降低跳失。

  Q:小店和抖音購物車櫥窗的區別?

  A:小店是店鋪,和您的淘寶店鋪性質相同;購物車和櫥窗是抖音的電商功能,在視頻和個人主頁添加抖音商品的功能。

  Q:開小店后能不能讓其他達人幫忙帶貨、怎么操作?

  A:能,有兩種常見方式:(1)多抖音號掛同一店鋪,此功能適合同一人或同一個機構下有多個抖音號,且流量需要導入同一個店鋪的需求

  Q:放心購商品鏈接不能放在抖音?

  A:是的,不能

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  1. #1

    現在的商品營銷模式被抖音營銷替代占了60%,抖音營銷占了主角!

    湖南農村哥1年前 (2020-03-29)回復
  2. #2

    目前抖音小店只需要有執照,其他都是小問題,可能有的小伙伴說沒商標咋辦,這個沒有照樣能開通的。

    小店1年前 (2020-04-02)回復
    • 怎么弄,求指點

      吳小嫻的電腦1年前 (2020-04-05)回復
      • 可以看我們另外的一篇帖子http://www.bmxchytrak.com/1895.html

        admin1年前 (2020-04-06)回復
  3. #3

    感謝你平臺分享這些文章 寫的非常好像我這樣小白幫助太大了

    妞妞7個月前 (10-26)回復
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